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User Acquisition 2024 Campaign

Bybit User Acquisition

Community expansion and trader acquisition for a top-tier exchange.

Bybit User Acquisition

Client

Bybit

100k

New Users

Growth

Rapid Acquisition

The Mission

Scale. Optimize. Dominate.

Bybit wanted to expand their community and acquire a large number of new users on their platform. The main focus was on fast user growth through influencer campaigns, community promotions, and referral programs. Our team managed and executed the campaign, driving strong engagement and awareness in the crypto space. As a result, we successfully brought in 100,000 new users to Bybit.

Scope of Work

Social media campaigns (Twitter, Telegram, Discord)

KOL and influencer promotions

Referral campaigns with rewards

Community management and engagement

Targeted announcements and updates

Execution Strategy

01

Planning

We studied the user growth goals and identified the right regions and communities to target.

02

Strategy

We focused on a mix of influencer marketing, referral incentives, and community-led campaigns to attract new users.

03

Execution

Social content, referral promotions, and influencer activities were launched to highlight Bybit’s features and offers.

04

Collaboration

We worked with Bybit and top KOLs to make sure all promotions were effective and messages stayed clear and consistent.

The Impact

Global Community Expansion

Bybit saw a substantial increase in its user base, reinforcing its position as a top-tier exchange globally.

Acquired 100,000+ new registered users
Expanded reach into new key geographic markets
Significant uplift in trading community engagement
Successful integration of new users into the Bybit ecosystem
The Next Step

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